The Wellness Wire

Scaling SaaS to Scaling Self-Care: A Conversation with Brandy Morton

Written by Dr. Lahana Vigliano | Oct 21, 2025 5:06:44 PM

Apple Podcasts | Spotify

Podcast Outline

  • Brandy’s journey from corporate B2B SaaS leadership to launching her own business
  • How she weaves alignment of mind, body, and purpose into her daily life as a CEO
  • Why women don’t have to choose between career success and personal well-being
  • The lessons resilience and self-compassion taught her through arthritis and redefining her relationship with the scale
  • How her personal wellness practices help her navigate the ups and downs of entrepreneurship
  • The role of community in both business growth and sustainable wellness

Bio

Brandy Morton is Founder & CEO of Brandy Morton Marketing, a B2B SaaS Growth Strategist and Fractional Head of Marketing. With over two decades of progressive marketing leadership experience, Brandy uniquely blends her academic background in communications and public relations with a human-centered approach to drive exceptional results, including 5X ROI in digital channels and double-digit YoY revenue growth. As a leader, she champions the integration of strategic thinking not only in business but also in personal well-being, demonstrating how women can achieve significant career milestones while prioritizing their health and sustainable success.

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